Challenges

Physical feats, with a purpose behind them.

Every challenge exists to earn attention we can turn into a conversation about addiction. Here's what we've taken on, and what's next.

Challenge 001 · Attempted

All 15 Welsh peaks above 3,000ft, back to back, inside 24 hours. We covered 35.88 of 52.2km and 2,752 of 4,034m of ascent before the clock beat us.

17h 38m

Time on the hill

35.88km

of 52.2km covered

2,752m

of 4,034m climbed

4h 10m

Record (Finlay Wild, 2019)

Challenge 002 · In training

Ben Nevis, Scafell Pike and Snowdon, back to back, through a British winter. Roughly 42km on foot and 462 miles of driving, targeting under 24 hours.

3,400m

Total ascent

462mi

Driving between peaks

<24h

Target window

11h 56m

Record (Joss Naylor, 1971)

Challenge 003 · In planning · 2027

The highest point of every country in geographical Europe — 45 summits, one van, under 160 days. Our biggest attempt yet.

High points

Country claims

<160

Days targeted

173d 20h

Record (Adam Stevenson, 2019)

Watch how these challenges actually go

Long-form films from the road, the summits and everything that happens in between.